Software that gives solopreneurs the capacity of a team. Minus the team.

Coheronix is a boutique software studio. We find the one workflow quietly wrecking an independent operator's week, and build the whole product that ends it — automatically. No settings page to assemble. No team to hire.

Austin, TexasEst. 2026By Ten Eleven Twelve
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01

Complete, not configured

You get the outcome — not a blank dashboard and a weekend to wire it up.

02

One obsession each

Every product solves a single workflow, end to end, until it's genuinely done.

03

Made to be felt

If it isn't a small pleasure to use, it isn't finished. Craft is the through-line.

Built in Austin. The real one.

Coheronix is run by Will Simpson — a native Austinite (a vanishing species, especially one past 60) who has been building and operating software companies since before "tech" became the city's whole personality. Ten Eleven Twelve LLC is the parent company. The products carry their own names; the studio sits above them, keeping the bar high.

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The short version

What is Coheronix?

A boutique software studio. It builds focused SaaS tools for independent operators — consultants, coaches, recruiters, authors, fractional execs — who run serious businesses without corporate infrastructure.

What does it build?

Complete software products, not configuration layers. Each one replaces a specific capacity an operator can't easily afford or hire for. You get the outcome; the overhead stays off your calendar.

How do the products relate?

Each product carries its own brand and stands on its own — MyPublicist, Oratova, and more to come. Coheronix is the studio that makes them; "By Coheronix" is the only thread.

Who's behind it?

Founded by Will Simpson, a software studio brand of Ten Eleven Twelve LLC, based in Austin, Texas.